For the last several months we’ve been working towards making the year-old concept of Tinsel come to life. It blows our minds that we’ve come so far in such a short time! But the development process has really kept us on our toes. Here’s a little more about what it has taken to build The Dipper.
We recently wrapped shooting our video and photos for the campaign we're launching on Indiegogo next month!
After months of ideas, sketches, renderings and prototyping, our team couldn't wait to see our latest version of The Dipper all dolled up and camera-ready!
Jason Giles is a self-described Creative Solutionist who led Tinsel through the creation of our branding and overall visual aesthetic. We got him to sit down and tell us more about himself and the process behind developing Tinsel’s spirit, look and feel.
Phnam Bagley is a well-known industrial designer in the Bay Area who we had the privilege of teaming up with to bring the Tinsel vision to life -- an audio necklace with integrated headphone functionality. Our vision coupled with her fierce and precise design techniques brought The Dipper to fruition. We sat down with Phnam last week to learn more about her background and get an inside scoop on her design process.
After 8 months of secrecy and making moves behind the curtain, we’re finally ready to tell the world what Tinsel is building. I was so nervous to share the idea with people when we first started last fall -- the wearables space is so competitive and fast-paced. But now, after all this tight-lipped silence, I’m ready to scream it running down the streets of San Francisco!
Okay, :::deep breath:::, let's get on with it.