We sat down to consider a few well-known women that we feel represents the core of what Tinsel stands for. So we started off by making a list of personality and style traits that we see in ourselves and our primary audience.

Everything behind Tinsel -- our company, our product, and our vision -- is centered around strong women. Tinsel women come in many forms, but she’s always a beacon of grace, grit, and get-up-and-go.

Here are four women whom we believe capture the essence of Tinsel.

Tyra Banks


Ms. Banks is an American TV personality, author and former model. She got her start in the fashion industry at the young age of 15, and quickly became one of the most sought after runway models of the mid 1990’s and early 2000’s. Ms. Banks is a self-made woman, known for being the first African American female to appear on the cover of GQ and Sports Illustrated Swimsuit Issue. Her personality oozes strength, poise, and a no-nonsense approach to life.

Nicole Richie

Ms. Richie inspires the vibrancy and liveliness behind Tinsel. Known for her bohemian style, Ms. Richie perfects the science of mixing laid-back pieces (tees, ripped denim, flowy dresses) with statement pieces (retro sunglasses, headbands, striking jewelry) for a completely attainable, yet enviable, look. Her jewelry line, House of Harlow 1960, encompasses her love for effortless style combined with a strong high-fashion element.

Kate Middleton

Ms. Middleton, Duchess of Cambridge, is well known for her classic approach to fashion. A modern day princess, Ms. Middleton’s style is incredibly tailored, feminine, and high-end. Living a life so public to the world doesn’t leave a lot of room for mistakes, especially when it comes to appearance. Both Ms. Middleton’s personality and style choices are representative of a confident woman, who may not take a lot of risks, but knows how to maintain power and favor amongst her fans.

Audrey Hepburn

Ms. Hepburn is a film and fashion icon. She’s well-known for her starring role in Breakfast at Tiffany’s, and giving life to the LBD (little black dress) which is now held as one of the most timeless staples in every woman’s closet. Her graceful demeanor and elegant beauty resonates through her style and on the silver screen. Ms. Hepburn’s legacy has forever transformed fashion and glamour as we know it today.

Do you identify with any of the strong women above? Leave us a comment below and tell us which woman inspires you and why!